Our Campaign History

Since 1994 we have pushed the boundries in all areas. In 2016 we embarked on a journey to shape our narrative.

We believe in the power of perception. Which is why we continue developing innovative ways to communicate with our clients & stakeholders.

How much our awareness has grown this past year

Total followers across social platforms

Total website sessions

Total impressions across social platforms

30 Years of Building Legacies – 2024

In 2024 we marked our 30th anniversary at Nexia SAB&T, we reflected on a Pragmatically Fearless journey characterised by resilience, growth and the unwavering commitment to building legacies that transcend time.

A world of uncertainty and adversity, set us apart – 2023

Our proudly South African Nexians proved that they are not only agile, creative and resilient, but able to assess, adapt and move forward, regardless of the circumstance.

The best stories have humble beginnings – 2022

On Monday 28 February, we launched ‘Our Story’. This campaign focussed on where we started as a firm, how far we had come and where we were headed.

Staying true to our theme for 2022: “In order to know where we are going, we need to know where you have come from”.

A journey of discovery, grit and determination – 2021

The Greatness in me. A campaign that focessed on the need to equal the playing fields of gender in the boardroom. This was the journey of our current Chairperson – Ayisha Ramasike

We redefined and redesigned gender equality in business – 2019

Our innovative leadership practices at Nexia SAB&T gave and is still giving women a voice, squaring the boardroom and balancing the gender equality scales. It proved that it could be done, and the rewards have never stopped pouring in.

Empowerment in action

In 2018, we partnered with the Gordon Institute of Business Science (GIBS) to support a grassroots car wash enterprise on campus. What began as a modest business received strategic backing and national visibility—proving once again that with the right support, small businesses can achieve big things.

Over 10 000 shoes shined as part of our first brand campaign- 2016

In association with Lere’s Shoe Shine Experience, we invited everyone travelling domestically from OR Tambo to enjoy a free shoe shine experience with our compliments. Thousands of local and international travellers saw our media on-board Mango Airlines, and were truly grateful for the support. This campaign was the start of how we demonstrated to our clients and community, the we are closer from the ground up.

Our local and global footprint

We have a nationwide presence in South Africa, and through being a Nexia member firm, we are globally connected. This allows us to access internationally minded professionals and support local businesses in their overseas growth ventures.

Nexia SAB&T’s founder, Bashier Adam, is Chairman of the EMEA Region of Nexia and serves on the Board of Directors. This enables us to expand our operations into Africa and the Middle East.

Our seamless integration with the globally recognised Nexia brand ensures that wherever you have a knowledge or resources gap, we can close it.